Affiliate Marketing

Best Places To Have Affiliate Links

Strategy is always important in everything that you do. Let your actions be deliberate and characterized by well thought out plans. It therefore begs the question, which is the best place to have the affiliate links? Do not just throw the links at customers without a proper plan. The trick is usually to have a build up to the specific links so that visitors arrive at them “naturally” without being forced.

Naturally within blog posts

I use the term “naturally” because the links should fit well within the blog content to an extent that the reader sees them as part and parcel of the post. When you force a link within a post, it may portray you as someone who is trying too had to sell a product. Because of psychology, most people assume that a good product does not need a lot of selling, only inferior products do. Use the blog content to buy the trust of customers first. It will then not be difficult to convince them to click on the links. The need to provide information should be the key priority and customers should believe that even if deep inside you just want to make some sales. You can make the links noticeable or very subtle depending on what works best for you.

Within e-products

Electronic products such as e-books and programs are some of the best places to have affiliate links. This is much simpler if you are able to create your own e-products. As you make money by selling them, you also earn commission through the affiliate system. It’s pretty much easy to convince customers to check out a link if the products that they had already bought matched or exceeded their expectations.

Side banner ads

This is another ideal way to avail affiliate links to customers. They are hard to miss and the best part is that you’ll be using your own site so you don’t have to pay for advertisement. Serious merchants will even provide you with the necessary graphics to use. You however need to carry out a test run first. If the ads are not getting meaningful clicks, you can always take them down to reduce the amount of clutter on the site.

Resource page

Here you provide affiliate links of related products. The resource page can prove to be a powerful tool for earning extra income. To put a little more weight, you can offer short explanations so that a customer can have an idea of what he or she is getting into. These products do not necessarily have to be your primary focus but because they are related to whatever product that you are selling, customers can always find them relevant.

As time goes by, you’ll gather sufficient experience to know what works best for you. Always keep tabs on your results because by evaluating your progress, you can find better strategies to help you make more sales. Never be afraid to try something new if the familiar is not working for you. It’s always a learning process until you find the best working combination.

 

7 Tips to Help You Succeed in Affiliate Marketing

Anyone can find success in affiliate marketing but not every person who joins such a program succeeds. It’s all about using the available resources to achieve the best possible results. These are some of the tips that can help beginners become successful affiliates and make some good income from such ventures.

 

  1. Curve out a niche

 

This is a very critical factor in affiliate marketing. It is important that you identify a specific market or segment that you want to work in and then focus on that. Curving out a niche for yourself means choosing what works best for you and an area that can actually give you good income. The internet has so many users and the competition for attention is always stiff.

 

  1. Carefully select your merchants

 

It is important to carry out thorough research before agreeing to work with a specific merchant. This is because those who sell consumers inferior products risk losing future business opportunities. Even if you played no part in manufacturing the product, as a publisher, customers will still hold you responsible as the person who introduced the product to them. You should also work with merchants who are reputable and actually pay commissions on time. Can you imagine constantly following up with a company to remit your dues even after you’ve brought it business? It’s utterly frustrating and demoralizes the affiliates. Work with a brand that holds up its end of the deal without additional pressure.

 

  1. Use captivating content

 

When promoting products on your website, customers first get to interact with other content before being directed to a link and ultimately the merchant’s website. That means that the content that you create for visitors to your site should be relevant and captivating so that they feel convinced enough to click on the link and eventually buy the product. First impressions are everything and if you don’t get them right then your marketing attempts will always flop.

 

  1. Keep track of results

 

Do not just push for sales without analyzing your performance. Tracking your results includes monitoring feedback from consumers and checking the amount of sales made on a monthly basis. This will help you make a decision on whether you need a new marketing strategy or if it’s time to find another merchant. You can’t keep on selling a product that people just don’t want to buy.

 

  1. Dedication

 

Affiliate programs are great avenues for making money but success does not come easy for a publisher. You must be dedicated and stay focused on building lasting networks and increasing your customer base. Once that is done, the money will start rolling in and realizing success will actually be possible. The problem with most beginners is that they want to make quick money but are not willing to put in work.

 

  1. Sell products that you believe in

 

It is very easy to sell a product that you’ve actually used yourself or believe in. You will be making a sales pitch from an informed point of view and that always resonates well with customers.

 

  1. Update your site

 

To increase the visibility of your site by getting high rankings on search engines, you must constantly update the contents using target key words and relevant information. That will then help drive traffic to it.

 

 

How Can One Find Affiliate Programs?

One of the most fundamental questions that most people interested in becoming affiliates ask is about where to find products to promote. There are several affiliate programs available but it’s always advisable to choose what would best work for you. That increases the possibility of becoming successful in the venture because it reduces the strain caused by pushing brands that you are not comfortable with. These are some of the best ways to find a suitable affiliate program for beginners and even for those who are already considered veterans in the sector.

1.   Well established affiliate networks

This would be the most ideal place to start because such networks are usually well organized and trusted. Well established networks are typically large and have existing relationships with some of the biggest brands. Chances are that if you are searching for an affiliate program to drive the sales of a common brand, you’ll most likely find it being run through established affiliate networks. Some of these networks include but not limited to:

  • Linkshare
  • Commission Junction
  • Google affiliate networks
  • JVZoo

Such networks are a safe place for a beginner to start his or her affiliate marketing career. They charge the merchants commissions for linking them up with affiliates which means that your pay as a publisher will be relatively reduced to carter for their commission payment.

2.   Familiar Product

You can always start by promoting a brand that you use yourself or are well aware of. It’s always easy to sell what you already believe in as opposed to just trying to convince customers to buy a product that you’ve never even used before. You can check the sites of your favorite brands and see if they have affiliate programs. It’s a safe bet and somehow a familiar ground even for beginners.

3.   Independent Affiliate Programs

These are programs that are run by the merchants themselves using affiliate software to take care of the technical aspects of the system. In some cases, they may outsource program managers to manage the affiliate program as they concentrate on core business functions. The advantage of independent affiliate networks is that the pay is much better since they don’t use middle men. They are not easy to find but you can use keywords on search engines to find them.

4.  e-Product Networks

These promote products that are downloaded rather than shipped like e-books and other programs. Some of these networks include Clickbank, e-junkie and Avangate. Just make sure that the product you are promoting will give customers value for money and it’s not just some way to mint cash out of them through false advertising. Most e-products have this issue.

These are some of the ways in which you can find and join an affiliate program. They are not exhaustive but they are among some of the best options.

August 8, 2017

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Benefits of Affiliate Marketing

We are living in the age of technology and information. The world is basically a global village thanks to different communication platforms such as social media sites and mobile telephony. Affiliate marketing is a concept that has been built primarily on the platform of information communication and technology. What are some of its benefits?

Cost effective

To the entrepreneur, marketing costs are considered a necessary evil because they consume a lot of resources but still have to be incurred all the same. You can’t create brand awareness and increase the number of sales without properly investing in product marketing. Internet marketing has provided businesses with a great way of running marketing campaigns while cutting down on costs. Affiliate marketing is even better at this because you only pay the affiliates or publishers depending on the number of sales made. Without creating conversions, the affiliates earn no pay and the business does not incur unnecessary expenses.

Home based business

It’s always nice to be your own boss. The challenge that most people and especially young people face is the lack of capital to start a new venture. Affiliate marketing does not need a premise or capital to start. It is an ideal way to generate capital and also find your footing as you begin your journey to self-employment. It is also a perfect home-based business that can give you some good income.

Little or no experience

Once you learn the basic concepts of affiliate marketing, you can succeed in it as long as you are willing to put in work and learn along the way. You don’t have to posses experience to successfully participate in an affiliate program. There are a lot of resources available even on the internet to help you find your way through.

These are some of the benefits of the affiliate marketing program that merchants, publishers and even customers can get to enjoy.

August 7, 2017

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How To Avoid Affiliate Marketing Scams

The internet is filed with people trying to get rich within a very short time. That said, there are also several users on the internet who wake up on a daily basis to take advantage of those looking to make easy money by promising them things that are nearly impossible to deliver on. Don’t be that person who thinks that the internet has all the solutions to your money problems. As they say, hard work forever pays so be prepared to earn your pay. Affiliate marketing has presented a new frontier for internet scammers to prey on the unsuspecting public. How then can you spot these scams and avoid the stress of losing your money to people who only want to take advantage of you?

Genuine programs do not require joining fees

Maybe you have come across those affiliate programs on the internet that ask you to pay some joining fee. They conveniently ask you to do so using your credit card. If a business wants to partner with you then why should you pay a joining fee? Isn’t the business interested in increasing sales and therefore should be the one to make efforts in finding publishers? Do not pay any fee to join an affiliate program because a genuine merchant will never ask you for cash to be part of the system.

False promises of big income with little work

Some merchants will try to show you how you can be a millionaire within a few days. If that were the case then they’d be relaxing somewhere on a beach enjoying their wealth instead of convincing people to join their programs on the internet. Nothing comes easy and you must be prepared to work hard. Anyone who promises you otherwise is simply trying to play games on you and should be avoided.

Always educate yourself

Knowledge is power and if you are armed with information, nobody can take advantage of you. Most people get scammed on the internet because the fraudsters prey on their ignorance. Learn about the basics of affiliate marketing so that whenever you are confronted with such a scenario, you can’t be a victim because you already have all the relevant information. Many people also just hop onto search engines without any idea of what they are looking for.

Anyone can make a career out of affiliate marketing but not everyone who attempts to succeeds. You should be ready to work hard and choose those programs that are genuine and that will provide you with an opportunity to grow.

August 3, 2017

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Myths About Affiliate Marketing

Whether you are running a company with huge turnovers or trying to get a startup off the ground, affiliate marketing can be a very effective method of enhancing your brand awareness and increasing the amount of sales. These are some of the misconceptions about affiliate marketing that you need to know as an entrepreneur or as someone that is interested in earning money off of it.

1. Affiliate marketing systems are easy to manage and produce quick results

This is actually not true at all. Some people imagine that immediately you set up the system, customers will start rolling in as the revenue grows. Affiliate systems require a lot of work and dedication to succeed. You also need to have relevant content that will appeal to customers and regularly keep the content updated.

2. You must work in a popular niche

Some companies cannot even dare attempt to use affiliate programs because they assume that only businesses that operate in popular sectors can thrive with it.  You just need to find the right team that actually understands the business and industry, and can help you realize your goals and objectives

3. Several sites for higher sales numbers

Never compromise quality over quantity. Getting your links on several sites does not automatically mean that you’ll get more conversions. Find a small but dedicated number of affiliates that will do a proper job and generate higher sales numbers. The program only makes sense when you have more conversions because that is what will actually translate to more revenue and ultimately higher profits.

Even though research has shown that affiliate marketing is not easy, you can really use it your advantage once you understand the basics.

August 2, 2017

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What Is Affiliate Marketing and How Does it Work?

Every business desires to make profits by getting as many customers as possible and in the process increasing sales. There are many ways to drive sales, and one of them that is very convenient and preferable to many entrepreneurs is affiliate marketing. Some people are familiar with the term because they’ve probably heard it thrown around from different quarters. So what really is this type of marketing and what does it entail?

In simple terms, it is a form of internet marketing where the affiliate (person referring customers), signs up for a merchant’s affiliate marketing program. The affiliate then recommends the merchant’s products to customers and earns a commission on every sale made. It’s similar to what used to exist before internet marketing became mainstream; where sales representatives would go out and get customers and then be paid a commission for every sale made.

August 1, 2017